Items by "Zhen, Rong"

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Conference or Workshop Item

Zhu, Guangming and He, Yan and Zhen, Rong and Gong, Jianrong (2023) A Research on the “Mystery Box Economy” from the Perspective of the Play Theory of Mass Communication--A Case Study of Pop Mart. In: Proceedings of the 2nd International Conference on Information Economy, Data Modeling and Cloud Computing, ICIDC 2023, June 2–4, 2023, Nanchang, China.

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