Adha, Suhroji and Fatoni, Fatoni and Pertasari, Ratu Miki and Rochman, Dadang and Qamarrulloh, Rifki and Rahmi, Dwi (2025) Implementation of Artificial Intelligence (AI) in Digital Marketing Management in the Era of 5.0. In: Proceedings of the 2nd Faletehan International Conference, FIC 2025, 30-31 July 2025, Serang, Banten, Indonesia.
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Abstract
The development of artificial intelligence technology presents a multitude of opportunities, some of which include the automation of marketing, the analysis of consumer data, and the customization of content. Within the context of the digital 5.0 era, the purpose of this research is to investigate
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 20:22 |
| Last Modified: | 16 Apr 2026 15:43 |
| URI: | http://eprints.eai.eu/id/eprint/60416 |
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