Predicting Probable Product Swaps in Customer Behaviour: An In-depth Analysis of Forecasting Techniques, Factors Influencing Decisions, and Implications for Business Strategies

Rao, Mohit M and Shrivastava, Virendra Kumar` (2023) Predicting Probable Product Swaps in Customer Behaviour: An In-depth Analysis of Forecasting Techniques, Factors Influencing Decisions, and Implications for Business Strategies. EAI Endorsed Transactions on Scalable Information Systems.

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Abstract

Introduction: Factors influencing product swap requests and predict the likelihood of such requests, focusing on product usage, attributes, and customer behaviour, particularly in the IT industry.
Objectives: Analyse customer and product data from a leading IT company, aiming to uncover insights an

Item Type: Article
Date Deposited: 04 Mar 2026 18:29
Last Modified: 10 Apr 2026 23:12
URI: http://eprints.eai.eu/id/eprint/52665

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