Soraya, Tengku Ratna and Harianja, Nurilam and Adawi, Rabiah (2025) Analyse Semiotic Peirce in the "Picot 2" Baby Milk Advertisement. In: Proceedings of the 6th International Conference on Innovation in Education, Science, and Culture, ICIESC 2024, 17 September 2024, Medan, Indonesia.
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Abstract
This research discusses the semiotic meaning of Picot 2" baby milk advertisement produced by Laboratories Expert France. The concept of advertising creativity is explained in this research, as advertisers create creative ideas to communicate the message of the product they advertise. The paradigm in
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 18:24 |
| Last Modified: | 16 Apr 2026 21:44 |
| URI: | http://eprints.eai.eu/id/eprint/52313 |
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