Nouvan, M Ahadi and Bangsawan, Satria and MS, Mahrinasari (2024) A Literature Review on The Integration of Corporate Social Responsibility in Corporate Strategy. In: Proceedings of the 7th International Conference of Economics, Business, and Entrepreneurship, ICEBE 2024, 4-5 September 2024, Shah Alam, Selangor, Malaysia.
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Abstract
This study analyzes 10 research articles that explore the intersection of green marketing, corporate social responsibility, and organizational sustainability. The findings indicate that strategically integrating green marketing and corporate social responsibility practices into a company's business
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 18:21 |
| Last Modified: | 16 Apr 2026 21:54 |
| URI: | http://eprints.eai.eu/id/eprint/52138 |
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