Shanbhogue, Rahul D and Paduri, Anwesh Reddy and Darapaneni, Narayana (2024) Influence of Promotion and Pricing on Purchase Incidence, Demand, and Sales Using Machine Learning. EAI Endorsed Transactions on Intelligent Systems and Machine Learning.
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Abstract
The consumer goods industry is a dynamic and fast-paced sector that faces significant challenges in meeting the consumer’s ever-evolving demands and preferences. Today’s retail businesses focus on optimizing their supply and retail execution to maintain a competitive edge in the market and remain pr
| Item Type: | Article |
|---|---|
| Date Deposited: | 04 Mar 2026 18:08 |
| Last Modified: | 11 Apr 2026 00:43 |
| URI: | http://eprints.eai.eu/id/eprint/51313 |
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