Hidayah, Nur and Shelina, Shelina (2024) Factors Influencing Halal Cosmetics Purchasing Decisions: Evidence from Indonesia. In: Proceedings of the 7th International Colloquium on Interdisciplinary Islamic Studies (ICIIS) in conjunction with the 6th Annual Postgraduate Conference on Muslim Society (APCoMS), ICIIS and APCoMS 2024, 17–18 June 2024, Banjarmasin, Indonesia.
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Abstract
This research applies TPB theory to the online and offline halal cosmetics purchase choices in Jabodetabek, examining the impact of attitudes, subjective norms, perceived behavioral control, pricing, religiosity, and halal labeling. This study uses quantitative research with logistic regression anal
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 17:53 |
| Last Modified: | 16 Apr 2026 23:05 |
| URI: | http://eprints.eai.eu/id/eprint/50249 |
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