Sabrina, Putri and Rosmaniar, Asyidatur and Danurwindo, M.Alhakim and Futtuwah, Ali (2024) Implementation of Word Of Mouth (WOM) On Micro Business Fashion Sales Omzet. In: Proceedings of the 1st International Conference on Economics and Business, ICEB 2023, 2-3 August 2023, Padang, Sumatera Barat, Indonesia.
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Abstract
This research process aims to determine the Impact of WOM (Word Of Mouth) Implementation on the Sales Turnover of Micro Business Fashion Products. The research used descriptive qualitative with direct interviews with informants in the field, direct observation at the research site, and documentation
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 17:44 |
| Last Modified: | 16 Apr 2026 23:09 |
| URI: | http://eprints.eai.eu/id/eprint/49667 |
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