Lestari, Diana and Qamari, Ika (2024) Sustainable Competitive Advantage As Mediation Of Product Innovation And Product Quality Toward Business Performance. In: Proceedings of the 1st International Conference on Economics and Business, ICEB 2023, 2-3 August 2023, Padang, Sumatera Barat, Indonesia.
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Abstract
The purpose of this research is to examine the impact of product innovation and product quality on long-term competitive advantage and business performance. Owners/managers/employees or strategic staff in the handicrafts Small and Medium Industry in Kulon Progo Regency, Indonesia, were the subjects
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 17:44 |
| Last Modified: | 16 Apr 2026 23:09 |
| URI: | http://eprints.eai.eu/id/eprint/49657 |
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