Pan, Bo and Zhang, Xiaojing (2024) Research on the construction of digital marketing grid for enterprises. In: Proceedings of the 5th International Conference on E-Commerce and Internet Technology, ECIT 2024, March 15–17, 2024, Changsha, China.
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Abstract
At present, enterprises are facing many challenges in the process of Internet marketing, including the problems of marketing effect is not obvious and product delivery is slow. To address these challenges, this article proposes a refined grid marketing approach. The digital marketing grid divides th
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 17:36 |
| Last Modified: | 16 Apr 2026 23:35 |
| URI: | http://eprints.eai.eu/id/eprint/49090 |
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