The New Shopping Concept of Chinese Elderly People in the Digital Era Analysis Based on "2022 ‘Silver-Haired Group’ Consumption Trends Report"

Ao, Fenfen (2022) The New Shopping Concept of Chinese Elderly People in the Digital Era Analysis Based on "2022 ‘Silver-Haired Group’ Consumption Trends Report". In: Proceedings of the 4th International Conference on Informatization Economic Development and Management, IEDM 2024, February 23–25, 2024, Kuala Lumpur, Malaysia.

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Abstract

As a product of an aging society, the “silver-haired group” has become an undeniable consumer group in the digital economy era. The article is based on the "2022 ‘Silver-Haired Group’ Consumption Trends Report" released by JD Consumer and Industrial Development Research Institute to study the consum

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 17:35
Last Modified: 16 Apr 2026 23:39
URI: http://eprints.eai.eu/id/eprint/49002

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