Brand Trust For Local Brands in Medan

Trisatya, Achmad (2024) Brand Trust For Local Brands in Medan. In: Proceedings of the 3rd Economics and Business International Conference, EBIC 2022, 22 September 2022, Medan, North Sumatera, Indonesia.

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Abstract

Social Media Platform is being used more frequently among consumers and the interaction between consumers are spreading vastly through technological sophistication. Variety is an important component of marketing strategy, especially for local brands based in Medan. This study aims to analyze the ef

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 17:28
Last Modified: 16 Apr 2026 23:59
URI: http://eprints.eai.eu/id/eprint/48472

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