Wang, Wei and Yang, Wensheng (2024) Research on Drug Supply Chain Channel Strategies Considering Consumer Preferences and Medical Insurance. In: Proceedings of the 5th International Conference on Economic Management and Model Engineering, ICEMME 2023, November 17–19, 2023, Beijing, China.
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Abstract
Considering the impact of consumer preferences, medical insurance, offline travel costs, and convenience of online channels on consumer purchasing behavior through different channels, a Stackberg game model for single and dual channels in the drug supply chain is constructed from the perspective of
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 17:17 |
| Last Modified: | 17 Apr 2026 00:12 |
| URI: | http://eprints.eai.eu/id/eprint/47682 |
