Marhadi, Marhadi and Sudibyo, Novy and Priatmoko, Setiawan and Suyastri, Cifebrima (2024) Green Environment and Generation Z’s Attitudes: The Chalenges of eco-friendly and Product Repurchase. In: Proceedings of the 11th International Applied Business and Engineering Conference, ABEC 2023, September 21st, 2023, Bengkalis, Riau, Indonesia.
![[thumbnail of 60030.pdf]](http://eprints.eai.eu/style/images/fileicons/application_pdf.png "60030.pdf")
PDF
60030.pdf
Download (893kB)
Abstract
This study aims to determine the effect of environmental knowledge and environmental concern on the attitude and green purchase intention of eco-friendly products in Generation Z in Indonesia. The data collection method used in this study is through questionnaires which are distributed to 287 respon
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 17:16 |
| Last Modified: | 17 Apr 2026 00:21 |
| URI: | http://eprints.eai.eu/id/eprint/47614 |
Actions (login required)
- View Item