Destianingsih, Arita and Satria, Ari (2024) Rhetoric Technique Implementation to Improve Students’ Ability In Designing Storytelling Advertising. In: Proceedings of the 11th International Applied Business and Engineering Conference, ABEC 2023, September 21st, 2023, Bengkalis, Riau, Indonesia.
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Abstract
This study aims to improve the students’ copywriting abilities in designing tourism storytelling advertisements that require expertise in playing words in narrative and visual form. This research is based on the urgency of students who lack skills in verbal and written communication so it is importa
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 17:14 |
| Last Modified: | 17 Apr 2026 00:21 |
| URI: | http://eprints.eai.eu/id/eprint/47480 |
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