A Case Study on the Realization Path of Digital-Real Economy Integration in Chinese Enterprises Based on Grounded Theory

Xiao, Lei and Wu, Yanyan and Xiao, Jiapeng (2024) A Case Study on the Realization Path of Digital-Real Economy Integration in Chinese Enterprises Based on Grounded Theory. In: Proceedings of the 4th International Conference on Economic Management and Big Data Applications, ICEMBDA 2023, October 27–29, 2023, Tianjin, China.

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Abstract

Based on the grounded theory and single-case study analysis method, this paper selects the case data of Yunnan Baiyao Group Co., Ltd., uses the data coding and word frequency analysis functions of Nvivo 12.0 software to process and analyze the data, and studies the integration path of digital-real e

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 17:04
Last Modified: 17 Apr 2026 01:01
URI: http://eprints.eai.eu/id/eprint/46736

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