A Study of Visual Merchandising in Online Celebrity Sweet Shop from the Postmodern Perspective -Take "Holiland" Theme Dessert Shop as an example.

Jiang, Mingzhi and Zhao, Ming (2024) A Study of Visual Merchandising in Online Celebrity Sweet Shop from the Postmodern Perspective -Take "Holiland" Theme Dessert Shop as an example. In: Proceedings of the 2nd International Conference on Art Design and Digital Technology, ADDT 2023, September 15–17, 2023, Xi’an, China.

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Abstract

Postmodernism, as the opposition of modernism, tells the dissatisfaction with modernism in a decentralized, diversified and anti-authoritative way. With the progress of technology and the upgrading of consumption, postmodernism has penetrated into every aspect of our lives. This paper attempts to an

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 17:02
Last Modified: 17 Apr 2026 01:10
URI: http://eprints.eai.eu/id/eprint/46565

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