Customer Satisfaction Analysis Seen from Brand Image, Price, and Product Quality on Vivo Smartphones

Simatupang, Riama and Sinaga, Inggrid (2023) Customer Satisfaction Analysis Seen from Brand Image, Price, and Product Quality on Vivo Smartphones. In: Proceedings of the 5th International Conference on Applied Economics and Social Science, ICAESS 2023, 7 November 2023, Batam, Riau islands, Indonesia.

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Abstract

This research aims to analyze customer satisfaction using independent variable indicators of brand image, price and product quality on vivo smartphones. In this study using quantitative methods means research on the relationship of 2 or more variables and using data collection techniques through que

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 16:57
Last Modified: 17 Apr 2026 01:21
URI: http://eprints.eai.eu/id/eprint/46185

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