Consumption Behavior of TikTok Ceramic Products in Jingdezhen Based on AISAS: A Review

Fang, Limin and Abidin, Shahriman Zainal and Harun, Zahirah (2019) Consumption Behavior of TikTok Ceramic Products in Jingdezhen Based on AISAS: A Review. In: Proceedings of the 2nd International Conference on Information Economy, Data Modeling and Cloud Computing, ICIDC 2023, June 2–4, 2023, Nanchang, China.

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Abstract

Today, many business entities use social media marketing strategies, especially TikTok, as their promotional medium. In the year of 2019, during the global fight against this epidemic, it is essential to find ways to interact and communicate with each other virtually in order to meet social demands.

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 16:36
Last Modified: 17 Apr 2026 02:25
URI: http://eprints.eai.eu/id/eprint/44504

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