Yu, Dalong and Shao, Zefeng (2023) Research on Profit Maximisation of Product Marketing Based on Online Social Networks in the Context of Globalisation. In: Proceedings of the 2nd International Conference on Information Economy, Data Modeling and Cloud Computing, ICIDC 2023, June 2–4, 2023, Nanchang, China.
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Abstract
With the expansion of global markets and the rapid development of digital technology, companies are increasingly aware of the importance of online social networks as an effective marketing channel. This paper aims to explore how product marketing based on online social networks can maximise profits
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 16:36 |
| Last Modified: | 17 Apr 2026 02:25 |
| URI: | http://eprints.eai.eu/id/eprint/44503 |
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