Wu, Shengliang (2023) Influencing Factors of Mobile Shortvideo APP Users' Willingness to Continue Using. In: Proceedings of the 2nd International Conference on Bigdata Blockchain and Economy Management, ICBBEM 2023, May 19–21, 2023, Hangzhou, China.
![[thumbnail of 55451.pdf]](http://eprints.eai.eu/style/images/fileicons/application_pdf.png "55451.pdf")
PDF
55451.pdf
Download (2MB)
Abstract
Based on the technology acceptance model (TAM) and the Information System Continuous Use Model (ECM-IT), the influencing factors model of mobile short video APP users' willingnes to continue to use was constructed, and the model was empirically analyzed by questionnaire survey and structural equati
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 16:34 |
| Last Modified: | 17 Apr 2026 02:29 |
| URI: | http://eprints.eai.eu/id/eprint/44369 |
Actions (login required)
- View Item