Wang, Xuncheng and Li, Shanshan (2023) Factors That Influencing Chinese Consumers' Purchasing Behavior of NFT Products and the Development of NFT in the Chinese Market. In: Proceedings of the 2nd International Conference on Bigdata Blockchain and Economy Management, ICBBEM 2023, May 19–21, 2023, Hangzhou, China.
![[thumbnail of 55404.pdf]](http://eprints.eai.eu/style/images/fileicons/application_pdf.png "55404.pdf")
PDF
55404.pdf
Download (200kB)
Abstract
The development path of NFT in China will follow a business model different from that in overseas markets. This research finds out the reasons behind this phenomenon and make an in-depth analysis of the factors that affect the consumption behavior of Chinese consumers towards NFT, and provides some
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 16:33 |
| Last Modified: | 17 Apr 2026 02:32 |
| URI: | http://eprints.eai.eu/id/eprint/44322 |
Actions (login required)
- View Item