Prediction of Consumer Behavior Based on Machine Learning Algorithm

Jiang, Yan (2023) Prediction of Consumer Behavior Based on Machine Learning Algorithm. In: Proceedings of the 2nd International Conference on Mathematical Statistics and Economic Analysis, MSEA 2023, May 26–28, 2023, Nanjing, China.

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Abstract

Under the background of digital economy, the Internet industry pays more and more attention to the importance of user consumption behavior, but how to distinguish high-quality user channels and optimize marketing costs has always been the pain point of companies. In this paper, we propose an analysi

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 16:32
Last Modified: 17 Apr 2026 02:36
URI: http://eprints.eai.eu/id/eprint/44213

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