Post COVID-19 Business Recovery Strategy: A Case Study of Kaika Licious Tanjungpinang

Rizki, Muhammad and Saputra, Eka and Ardian, Novra and Dalova, Legis and Wulandari, Wina (2023) Post COVID-19 Business Recovery Strategy: A Case Study of Kaika Licious Tanjungpinang. In: Proceedings of the International Conference on Economic, Management, Business and Accounting, ICEMBA 2022, 17 December 2022, Tanjungpinang, Riau Islands, Indonesia.

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Abstract

The declining number of SARS-CoV-2 virus infections caused the business environment to change yet again. Businesses such as Kaika Licious, a Micro, Small, and Medium Enterprises (MSMEs) need to adapt to gain a competitive advantage. This study aims to identify the strengths, weaknesses, opportunitie

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 16:23
Last Modified: 17 Apr 2026 02:53
URI: http://eprints.eai.eu/id/eprint/43573

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