Yao, Yang and Shen, Mengru and Zeng, Jin and Shen, Zixu (2023) Research on the Competitive Strategy of Duopoly E-commerce Enterprises from the Perspective of Platform Economy Based on B2C Online Retail Market in China. In: Proceedings of the 3rd International Conference on Big Data Economy and Information Management, BDEIM 2022, December 2-3, 2022, Zhengzhou, China.
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Abstract
In some market segments of e-commerce industry, a duopoly competition situation of plat-form-based e-commerce enterprises has been formed. Based on the theory of platform economy, this paper analyzes the bilateral characteristics of e-commerce market, and de-fines the composition of market members a
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 16:21 |
| Last Modified: | 17 Apr 2026 02:59 |
| URI: | http://eprints.eai.eu/id/eprint/43401 |
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