Yania, Endang and Garibaldi, M. (2019) The Influence of Brand Image on the Decision to Become Customers of Bank Syariah Indonesia. In: Proceedings of the 3rd International Conference of Islamic Finance and Business, ICIFEB 2022, 19-20 July 2022, Jakarta, Indonesia.
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Abstract
Bank Syariah Indonesia is the largest bank asset in Indonesia reaching Rp. 239.56 trillion. However, based on the top brand index Syariah Savings phase 1 2019, BSI does not yet have a brand index that states it has successfully obtained the Top Digital Corporate Brand Award 2021. The increasingly ti
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 16:09 |
| Last Modified: | 17 Apr 2026 03:26 |
| URI: | http://eprints.eai.eu/id/eprint/42551 |
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