Yu, Ying and Yu, Dantong (2023) Research on the Visual Media Design System of Brands Integrating New Media Technology in the Attention Economy. In: Proceedings of the 2nd International Conference on Information, Control and Automation, ICICA 2022, December 2-4, 2022, Chongqing, China.
53387.pdf
Download (495kB)
Abstract
In the age of attention economy, it becomes increasingly important what unique experiences brands can bring to consumers. In this paper, we analyze what kind of brand visual media design system can lead to brand sales by studying people's visual needs from the perspective of attracting audience's at
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 16:08 |
| Last Modified: | 17 Apr 2026 03:32 |
| URI: | http://eprints.eai.eu/id/eprint/42406 |
