Huang, Liping and Karmina, Natalia (2023) Features of the Marketing Strategy of Foreign Companies When Entering the Russian Market using Information Technologies (Beijing Sudum Studio City Landscape Engineering Co. Ltd.). In: Proceedings of the 4th International Conference on Economic Management and Model Engineering, ICEMME 2022, November 18-20, 2022, Nanjing, China.
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Abstract
For the successful implementation of the marketing strategy, modern companies, in the conditions of market competition, strive to follow the current trends in Internet promotion. After all, competent management of advertising campaigns has a positive effect on the financial results of the company as
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 16:01 |
| Last Modified: | 17 Apr 2026 03:50 |
| URI: | http://eprints.eai.eu/id/eprint/41895 |
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