Murad, Kurnia and Puspitasari, Ayu (2023) The Influence of Price, Product Quality, and Product Design on Repeat Purchase Decision of Emina Brand Cosmetic Products in Batam City. In: Proceedings of the 4th International Conference on Applied Economics and Social Science, ICAESS 2022, 5 October 2022, Batam, Riau Islands, Indonesia.
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Abstract
The purpose of this study is to determine whether price, product quality, and product design partially and simultaneously influence the purchase decision of Emina cosmetics. This study uses explanatory research through a quantitative approach. Data collection techniques in this study used a question
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 15:55 |
| Last Modified: | 17 Apr 2026 04:06 |
| URI: | http://eprints.eai.eu/id/eprint/41442 |
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