Research on Influencing Factors of Offline Fresh E-commerce Sales Intention Under the Background of Digital Economy

Peng, Yushan and Wang, Maonan and Li, Xuemei (2022) Research on Influencing Factors of Offline Fresh E-commerce Sales Intention Under the Background of Digital Economy. In: Proceedings of the International Conference on Information Economy, Data Modeling and Cloud Computing, ICIDC 2022, 17-19 June 2022, Qingdao, China.

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Abstract

Under the background of digital economy, China's industries and Internet industries have also been further integrated. The e-commerce industry has achieved leapfrog development, and the proportion of agricultural products in e-commerce sales is increasing. The characteristics of fresh melons and fru

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 15:42
Last Modified: 17 Apr 2026 05:01
URI: http://eprints.eai.eu/id/eprint/40501

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