Design Study on Cup Packaging Labels of Micro Coffee Business Products in Kuningan Regency as Brand Identity and Brand Image (Case Study: Otaku Coffee and Sisijalan Kopi)

Herlina, Elin and Kusuma, Sigit and Ahdiyat, Azhar (2022) Design Study on Cup Packaging Labels of Micro Coffee Business Products in Kuningan Regency as Brand Identity and Brand Image (Case Study: Otaku Coffee and Sisijalan Kopi). In: Proceedings of the 2nd Universitas Kuningan International Conference on System, Engineering, and Technology, UNISET 2021, 2 December 2021, Kuningan, West Java, Indonesia.

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Abstract

The development of micro-coffee businesses in the form of coffee shops is increasingly widespread and has become a new commodity for the people of Kuningan Regency, marked by about a hundred coffee shop micro-business units appearing in this city. Many of the products offered by coffee s

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 15:34
Last Modified: 17 Apr 2026 05:34
URI: http://eprints.eai.eu/id/eprint/39948

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