Awaluddin, Robi and Jahidah, Nurul and Arraniri, Iqbal and Regia, Shilvaisnaeni and Astriani, Reka (2022) Strategic Mapping During Covid-19 Pandemic in PT. Zamrud Bumi Indonesia Base on Swot and Business Model Canvas Strategy. In: Proceedings of the 2nd Universitas Kuningan International Conference on System, Engineering, and Technology, UNISET 2021, 2 December 2021, Kuningan, West Java, Indonesia.
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Abstract
PT. Zamrud Bumi Indonesia is a company that produces organic liquid fertilizer from Kuningan Regency, West Java. In the COVID-19 pandemic, PT ZBI underwent a strategy adjustment and tried to adapt in running its business. This study aims to describe the business strategy of PT. ZBI during the COVID-
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 15:34 |
| Last Modified: | 17 Apr 2026 05:34 |
| URI: | http://eprints.eai.eu/id/eprint/39935 |
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