Ongkadinata, Davin and Susanto, Yosef and Juliadi, Rismi (2020) Enhancing Consumers’ Online Purchase Intention of Clothing Products through Technological Improvement during COVID-19 Pandemic. In: Proceedings of the 4th International Conference of Economics, Business, and Entrepreneurship, ICEBE 2021, 7 October 2021, Lampung, Indonesia.
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Abstract
The COVID-19 pandemic has led to changes in consumer consumption behavior to be conservative. Consumers' consumption trends changed due to the limitation of outdoor activities by the government. However, the data found shows an increasing sales of clothing products near the end of 2020. Therefore, t
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 15:16 |
| Last Modified: | 17 Apr 2026 06:25 |
| URI: | http://eprints.eai.eu/id/eprint/38513 |
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