Osman, Nur Syazana and Rahman, Khairul Aidil Azlin Abd (2022) The ‘Action Process’ Framework for Strategic Design Approach Among Bumiputera SME Furniture Manufacturers. In: Proceedings of the 2nd International Conference on Design Industries & Creative Culture, DESIGN DECODED 2021, 24-25 August 2021, Kedah, Malaysia.
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Abstract
Currently the Bumiputera Small and Medium Enterprises (SME) furniture manufacturers are facing obstacles in terms of design fundamentals and manufacturing innovation. However, there is a strong understanding of the importance of enhancing product performance within the furniture industry. In respons
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 15:14 |
| Last Modified: | 17 Apr 2026 06:31 |
| URI: | http://eprints.eai.eu/id/eprint/38356 |
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