Aditya, Nadhif and Hananto, Arga (2022) Moderating Effects of Socially Responsible Purchase and Disposal in The Relationship of Corporate Social Responsibility with Customer Loyalty at Kedai Kopi Kenangan during Covid-19 Pandemic. In: Proceedings of the 4th International Conference on Economics, Business and Economic Education Science, ICE-BEES 2021, 27-28 July 2021, Semarang, Indonesia.
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Abstract
Several studies have studied how Corporate Social Responsibility (CSR) affects the success of a company. However, there is a mechanism on the customer's nerves in processing messages conveyed through CSR activities. There are customers who avoid buying socially responsible products and there are als
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 15:12 |
| Last Modified: | 17 Apr 2026 06:35 |
| URI: | http://eprints.eai.eu/id/eprint/38251 |
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