Rohmadi, Muhammad and Ulya, Chafit and Wulansari, Keken and Putri, Ulfa and Sudaryanto, Memet (2021) Comparative Study of Persuasive Directive Speech on Printed and Digital Media Advertising. In: Proceedings of the 1st MICOSS Mercu Buana International Conference on Social Sciences, MICOSS 2020, September 28-29, 2020, Jakarta, Indonesia.
![[thumbnail of 44468.pdf]](http://eprints.eai.eu/style/images/fileicons/application_pdf.png "44468.pdf")
PDF
44468.pdf
Download (131kB)
Abstract
Changes in the form of discourse affect messages on the implicature to be conveyed. In advertising discourse, the implicatures conveyed may have various meanings which are not only dominated by persuasion of the invitation to buy the product or service being offered. The pragmatic viewpoint position
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 14:20 |
| Last Modified: | 17 Apr 2026 08:38 |
| URI: | http://eprints.eai.eu/id/eprint/34325 |
Actions (login required)
- View Item