The Influence of Customer Satisfaction Factors and Impact on Loyalty: Sajiku Brand Instant Seasoning Products in North Jakarta

Wulandari, Ririn and Soleh, Moh and Ali, Mochamad (2021) The Influence of Customer Satisfaction Factors and Impact on Loyalty: Sajiku Brand Instant Seasoning Products in North Jakarta. In: Proceedings of the 1st MICOSS Mercu Buana International Conference on Social Sciences, MICOSS 2020, September 28-29, 2020, Jakarta, Indonesia.

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Abstract

This research is motivated by the phenomenon of indication of an increase in brand image in the instant seasoning of one brand according to Frontier Research (Top Brand Award) but there is a decrease in the product's performance its. The research objective was to determine and examine the factors t

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 14:20
Last Modified: 17 Apr 2026 08:38
URI: http://eprints.eai.eu/id/eprint/34321

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