Experience of Business Owner Coffee Shops and Size of Enterprises on Sustainable Perspectives

Andrianto, Mokhamad and Septiani, Stevia and Najib, Mukhamad and Widyastuti, Hardiana (2021) Experience of Business Owner Coffee Shops and Size of Enterprises on Sustainable Perspectives. In: Proceedings of the 1st International Conference on Sustainable Management and Innovation, ICoSMI 2020, 14-16 September 2020, Bogor, West Java, Indonesia.

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Abstract

Coffee shops in Bogor city have been growing rapidly and raised questions about sustainability. This article aims to analyze different perspectives on sustainability with variables of product innovation, market orientation,and marketing performance expectation based on business owner experience. As

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 14:18
Last Modified: 17 Apr 2026 08:44
URI: http://eprints.eai.eu/id/eprint/34147

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