Impact Mobile Service Quality, Switching Cost Financial, Procedural and Relational to Satisfaction and Loyalty

Ulfi, Faiq and Ariyanti, Maya (2021) Impact Mobile Service Quality, Switching Cost Financial, Procedural and Relational to Satisfaction and Loyalty. In: Proceedings of the 1st International Conference on Sustainable Management and Innovation, ICoSMI 2020, 14-16 September 2020, Bogor, West Java, Indonesia.

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Abstract

Competition in the telecommunications industry in retaining and acquiring customers is very important in supporting the company's revenue. This is closely related to the churn value of the company. This study aims to investigate whether factors such as mobile service, switching costs financial, proc

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 14:17
Last Modified: 17 Apr 2026 08:47
URI: http://eprints.eai.eu/id/eprint/34089

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