Halik, Johannes and Halik, Maria and Nurlia, Nurlia and Hardiyono, Hardiyono and Alimuddin, Ibriati (2021) The Effect of Digital Marketing and Brand Awareness on the Performance of SMEs in Makassar City. In: Proceedings of the First International Conference on Economics, Business and Social Humanities, ICONEBS 2020, November 4-5, 2020, Madiun, Indonesia.
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Abstract
Small and Medium Enterprises are one of the pillars that support state revenues and a means to support the Indonesian economy towards a better direction. Brand awareness is one of the things that every company dreams of in improving its performance. The company's performance, which is supported by t
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 14:06 |
| Last Modified: | 17 Apr 2026 09:14 |
| URI: | http://eprints.eai.eu/id/eprint/33208 |
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