Creativepreneur in Era 5.0: Concept and New Path of Communication in Indonesian Urban Toys Artist

Oktaviani, Rani and Ichwan, Fadlin (2021) Creativepreneur in Era 5.0: Concept and New Path of Communication in Indonesian Urban Toys Artist. In: Procedings of the 1st ICA Regional Conference, ICA 2019, October 16-17 2019, Bali, Indonesia.

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Abstract

This research was conducted by looking at the problem that globalization and digital networks as communication channels make a significant aspect in urban toys sales competition. The entry of producers/urban toys artists from abroad, makes it a challenge where the local target market is more familia

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 14:05
Last Modified: 17 Apr 2026 09:17
URI: http://eprints.eai.eu/id/eprint/33109

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