Consumers’ Willingness to Pay More for Eco Friendly Products (Green Products) Classification Daily Needs Products

Oesman, Ida (2021) Consumers’ Willingness to Pay More for Eco Friendly Products (Green Products) Classification Daily Needs Products. In: Proceedings of the 1st International Conference on Economics Engineering and Social Science, InCEESS 2020, 17-18 July, Bekasi, Indonesia.

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Abstract

Willingness to Pay More (WTPM) for green product is still being debated, because some consumers are behaving that it is the obligation of producers and governments to provide environmentally friendly products, informing them without setting a high price so that buying intentions and consumer confide

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 13:58
Last Modified: 17 Apr 2026 09:35
URI: http://eprints.eai.eu/id/eprint/32559

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