Adnjani, Made and Maghvira, Genta and Trimanah, Trimanah (2020) Islamic Marketing Public Relations Strategy of Universitas Islam Sultan Agung Semarang. In: Proceedings of the 1st International Conference on Islamic Civilization, ICIC 2020, 27th August 2020, Semarang, Indonesia.
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Abstract
The aims of this article is to describe marketing Public Relations activities undertaken by Universitas Islam Sultan Agung (UNISSULA). UNISSULA as a private university must work hard to be able to compete with other private university in obtaining students. Marketing Public Relations (MPR) which
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 13:52 |
| Last Modified: | 17 Apr 2026 09:49 |
| URI: | http://eprints.eai.eu/id/eprint/31990 |
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