Influencing Factors on Customer Satisfaction and Retention in Online Transportation in Indonesia

Berlianto, Margaretha and Pramono, Rudy and Meilani, Yohana (2020) Influencing Factors on Customer Satisfaction and Retention in Online Transportation in Indonesia. In: Proceedings of the First International Conference of Science, Engineering and Technology, ICSET 2019, November 23 2019, Jakarta, Indonesia.

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Abstract

This study aims to investigate the effects of sales promotion, online customer service, offline customer service, online dependencies, and corporate reputation on satisfaction and the effect of satisfaction on customer retention on online transportation in Indonesia. The population of this study was

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 13:45
Last Modified: 17 Apr 2026 10:03
URI: http://eprints.eai.eu/id/eprint/31392

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