Astuti, Herni and Santoso, Suryo (2020) Reinforce Loyalty Model Based on Marketing Relationship, Satisfaction, Trust and Retention Program. In: Proceedings of the 2nd International Conference of Business, Accounting and Economics, ICBAE 2020, 5 - 6 August 2020, Purwokerto, Indonesia.
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Abstract
The purpose of this research is to design a model of how subjects develop loyalty to beauty clinics through relationship marketing, patient satisfaction, trust and retention programs that will strengthen patient loyalty to beauty clinics. This study uses Structural Equation Modeling with Partial Lea
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 13:39 |
| Last Modified: | 17 Apr 2026 10:18 |
| URI: | http://eprints.eai.eu/id/eprint/30883 |
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