Effect Of Consumer Value, Consumer Experience And Service Quality Of Customer Loyalty Through Consumer Satisfaction (Case Study On Beauty Care In Cilacap)

Karnowati, Nandang and Astuti, Herni (2020) Effect Of Consumer Value, Consumer Experience And Service Quality Of Customer Loyalty Through Consumer Satisfaction (Case Study On Beauty Care In Cilacap). In: Proceedings of the 2nd International Conference of Business, Accounting and Economics, ICBAE 2020, 5 - 6 August 2020, Purwokerto, Indonesia.

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Abstract

This study aims to analyze the effect of consumer value, customer experience, service quality to customer loyalty trhrought customer satisfaction. This study uses a purposive sampling technique with 84 respondents who are beauty clinic patients who have changed services from previous beauty clinics

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 13:39
Last Modified: 17 Apr 2026 10:18
URI: http://eprints.eai.eu/id/eprint/30875

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