Relationship Communication and Customer Satisfaction as Predictor of Customer Engagement

Hasnidar, Hasnidar and Muis, Mahlia and Mardiana, Ria and Pono, Maat and Jusri, Jusri (2020) Relationship Communication and Customer Satisfaction as Predictor of Customer Engagement. In: Proceedings of the 4th International Conference on Accounting, Management, and Economics, ICAME 2019, 25 October 2019, Makassar, Indonesia.

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Abstract

Customer engagement reflects the level of customer involment related to the company's products, services, and activities. This study aims to analyze and explain the effect of relationship communication on Customer satisfaction and customer engagement. The research was conducted in five Islamic custo

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 13:18
Last Modified: 17 Apr 2026 11:13
URI: http://eprints.eai.eu/id/eprint/29094

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