Blue Ocean Strategy Analysis on SMEs Mochi Sukabumi

Danial, R. Deni and Komariah, Kokom and Norisanti, Nor (2020) Blue Ocean Strategy Analysis on SMEs Mochi Sukabumi. In: Proceedings of the 2nd International Conference on Social Sciences, ICSS 2019, 5-6 November 2019, Jakarta, Indonesia.

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Abstract

Mochi is a food product that characterizes the Sukabumi region. Because of typical food product, mochi is the main souvenir of food sought and bought by people outside Sukabumi who are on a tour in the Sukabumi area. Small and Medium Enterprise (SME) Lampion is the first SME in Sukabumi to produce m

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 13:04
Last Modified: 17 Apr 2026 11:56
URI: http://eprints.eai.eu/id/eprint/27904

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