The Moderating Role of Government Support on The Relationship between Owner Characteristic and E-Commerce Adoption by Micro Enterprises

Mahliza, Febrina (2020) The Moderating Role of Government Support on The Relationship between Owner Characteristic and E-Commerce Adoption by Micro Enterprises. In: Proceedings of the First Annual Conference of Economics, Business, and Social Science, ACEBISS 2019, 26 - 30 March, Jakarta, Indonesia.

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Abstract

Electronic commerce (e-commerce) is one of the ways for micro enterprises to compete in promoting and selling products. But, the use of internet to sell products online by micro enterprises is still low. This study aims to investigate those factors that influence micro enterprises in adopting e-comm

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 12:55
Last Modified: 17 Apr 2026 12:22
URI: http://eprints.eai.eu/id/eprint/27095

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