Venus, Antar and Arifin, Hadi and Mirawati, Ira and Octavianti, Meria (2020) The Recognition of Destination Branding “Pesona Jawa Barat Indonesia”. In: Proceedings of the 1st Padjadjaran Communication Conference Series, PCCS 2019, 9 October 2019, Bandung, West Java, Indonesia.
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Abstract
Pesona Jawa Barat Indonesia is the destination branding of West Java. This branding strategy must be carried out synergistically by all stakeholders. In addition to government agencies, the organizer of each tourist destination must also be very familiar with the branding of their region. This paper
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 12:52 |
| Last Modified: | 17 Apr 2026 12:29 |
| URI: | http://eprints.eai.eu/id/eprint/26890 |
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